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Corporate Information Strategy and Management : Text and Cases


Corporate Information Strategy and Management: Text and Cases 7/e by Applegate, Austin and McFarlan is written for students and managers who desire an overview of contemporary information systems technology management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader's experience with IT, though it is presumed that the reader has some course work or work experience in administration and/or management. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.

Editions (2 of 4)

Corporate Information Strategy and Management: Text and Cases
Corporate Information Strategy and Management: Text and Cases
Hardcover
12/1/2008
Irwin/McGraw-Hill
ISBN10 : 0073402931
ISBN13 : 9780073402932
Corporate Information Strategy and Management:  Text and Cases
Corporate Information Strategy and Management: Text and Cases
Hardcover
10/19/2005
McGraw-Hill/Irwin
ISBN10 : 0072947756
ISBN13 : 9780072947755

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