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Harry Alder
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International Marketing : Strategy, Planning, Market Entry and Implementation
Author:
Roger Bennett
,
Harry Alder
* Restructured and fully updated new edition
Editions
(1 of 1)
International Marketing : Strategy Planning, Market Entry & Implementation
Author:
Jim Blythe
,
Harry Alder
,
Roger Bennett
Paperback
12/28/2002
Kogan Page
ISBN13 : 9780749438081
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