Lawn Care Services Generate Plenty of "Green." Here's How You Can Reap the Rewards. The Lawn care business of today is a far cry from the days of the kid down the block with a push mower. In fact, the lawn care market is a17 billion industry. With all the homes, business parks, apartment complexes, shopping malls and hospitals that need landscaping. It's easy to see why this is one business where you can really rake in the green. Your business can be as simple as mowing and edging lawns, raking leaves, and clipping hedges to applying chemical and fertilizers. Our book will tell you everything you need to know to get started in the lawn care business. Topics covered include: How to target your market What equipment you'll need How to hire and manage employees Record-keeping and accounting Where to find working capital How to estimate jobs And more If you like working outdoors, you owe it to yourself to buy this step-by-step guide and start building your own successful lawn service business.