In Simply Significant, author Anne K. Chinoda recognizes this paradigm shift will not be easy, noting "It isn't enough to penalize and arrest and condemn; that's like killing the patient with chemotherapy." She gives readers a number of examples, stories, historical references and anecdotes that illustrate the meaning of "significance" while sharing several tools, exercises and tests to help readers examine their own "significance." Finally, at the center of the book is the primary foundation on which it is built: the Seven Keys to Unlocking your Significance.